Services : Frasmetics
01. Logo Design
02. Brand Story & Concept
o3. Packaging & Design
04. Visual Assets
05. E-commerce Website & Design
Logo Design
01.
The Frasmetics logo was designed around a custom “F” monogram to create a bold, modern, and luxurious brand identity. The extended horizontal structure of the letterform gives the logo a sleek and refined appearance, symbolizing elegance, confidence, and premium craftsmanship.
Its minimalist geometric style was intentionally created to feel timeless and versatile, allowing the logo to stand out across perfume bottles, cosmetic packaging, shopping bags, and digital platforms. The stretched form of the “F” adds uniqueness and memorability while maintaining a clean luxury aesthetic inspired by high-end beauty and fragrance brands.
The black-and-white color palette enhances the sophistication of the identity, ensuring the logo feels premium, modern, and instantly recognizable. Together with the typography, the monogram positions Frasmetics as a contemporary cosmetics and fragrance brand with a strong luxury presence.
02.
brand
concept
& story
Frasmetics is a luxury fragrance brand inspired by the heritage of French perfumery, known for its elegance, craftsmanship, and timeless scents. The brand combines classic French fragrance culture with a modern luxury identity through minimalist design, refined typography, and a bold monogram. Every element reflects sophistication, exclusivity, and a premium fragrance experience.
Packaging
Design
03.
The Frasmetics packaging was designed to reflect the elegance and sophistication of French luxury perfumery through a modern and minimal approach. Each box combines bold colors, clean typography, and subtle textured patterns to create a premium visual identity that feels refined and distinctive.
The structured box design gives the packaging a strong luxury presence while maintaining simplicity and balance. Every fragrance is represented through its own unique color palette, helping create individuality within the collection while keeping a consistent brand identity across all products.
The minimalist bottle design complements the packaging with clean geometric forms and matte finishes, allowing the fragrance and branding to remain the focus. Together, the bottles and boxes create a cohesive luxury experience inspired by timeless French fragrance aesthetics and contemporary design.
Bottle Design
The Frasmetics bottle design was created with a minimalist and modern luxury approach inspired by timeless French perfumery. The clean rectangular silhouette gives the bottles a refined and sophisticated appearance while maintaining a strong premium presence.
The matte finish and metallic caps add elegance and balance, creating a sleek visual contrast that enhances the luxury feel of the collection. Each bottle features a distinct color inspired by the personality of its fragrance, allowing every scent to feel unique while maintaining a cohesive brand identity.
The simplicity of the design ensures versatility, making the bottles visually impactful across retail displays, packaging, and digital presentation. Together, the bottle and branding reflect sophistication, exclusivity, and contemporary fragrance luxury.
Digital
Assets
04.
For Frasmetics digital assets, we used AI-generated photography combined with real-model integration to create visuals that feel aspirational yet cost-effective. This approach allowed us to produce lifestyle imagery where the perfumes are showcased in realistic settings with diverse models, giving the brand a global, modern, and polished look without the high production costs of traditional shoots.
