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Services : Valara

01.  Brand Naming 
02. Logo Design
03. Brand Story & Concept
o4. Packaging & Design
05. Visual Assets

06. E-commerce Website & Design

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Brand
Naming

01. 

A luxury fragrance demands a name that speaks the language of elegance and balance. With this in mind, we created Valara.
A name crafted to feel timeless and sophisticated, perfectly aligned with the brand’s essence.

Logo Design

02. 

The Valara logo was designed to feel timeless, modern, and luxurious.

  • The overlapping V and A create a strong monogram that works as a signature emblem on packaging and bottles.

  • The serif wordmark adds elegance, with the stretched A’s giving it a unique and memorable style.

  • The black and white contrast keeps it bold, minimal, and versatile across print, digital, and product use.

Together, the monogram and wordmark make Valara instantly recognizable and place it in the world of global luxury brands.

03. 

brand
concept
& story

Valara was born from a single idea: perfume is more than fragrance — it’s emotion, bottled.
The name Valara was carefully crafted to feel timeless, elegant, and memorable. Each collection reflects a different facet of human experience, whether through Feelings, Bottled (emotions captured as scents)

Packaging

Design

04. 

The packaging for Valara’s Feelings, Bottled collection blends elegance with emotion. Sleek cylindrical boxes, finished in rich gradients, give each fragrance a distinct yet cohesive identity. Minimal white typography adds timeless sophistication, while the matte finish ensures a premium, gift-worthy feel. A design that transforms scents into luxury experiences.

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Bottle Design

We chose a sleek cylindrical bottle with clean lines to reflect modern luxury and timeless simplicity. The thick glass base adds weight and presence, making it feel substantial and premium in hand. Its minimal silhouette ensures the focus remains on the fragrance and the storytelling behind each scent.

Lable Design

The labels are kept clean and minimal, with crisp white typography on a solid color base. This allows the fragrance name and Valara branding to remain the hero, while also giving each bottle a bold identity. The subtle shine of the label finish adds refinement without overpowering the simplicity.

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Digital
Assets

05. 

For Valara’s digital assets, we used AI-generated photography combined with real-model integration to create visuals that feel aspirational yet cost-effective. This approach allowed us to produce lifestyle imagery where the perfumes are showcased in realistic settings with diverse models, giving the brand a global, modern, and polished look without the high production costs of traditional shoots.

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E-com Website

Design

06. 

For Valara’s digital assets, we used AI-generated photography combined with real-model integration to create visuals that feel aspirational yet cost-effective. This approach allowed us to produce lifestyle imagery where the perfumes are showcased in realistic settings with diverse models, giving the brand a global, modern, and polished look without the high production costs of traditional shoots.

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OUR SERVICES

Web Design
Branding and Strategy
Logo and Identity 
Product Design 
Print and Packaging
Visual Assets 

prad&co @ 2024

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